Primary demand engine
Amazon
- Brand Registry & A+
- PPC / DSP
- Inventory & Buy Box
- Account health
03 — Commerce
Multi-Channel E-Commerce Solutions
End-to-end marketplace operations: catalog, advertising, fulfilment, and brand protection across Amazon, eBay, TikTok Shop, and owned stores.
One catalog. Every channel.
Channel teams optimise in isolation, so you oversell on TikTok while Amazon ads burn through a stock-out you discovered on Friday.
We run marketplaces as a single organism — listings, ads, and inventory talking to each other in near-real time.
How inventory actually syncs
Secondary margin channel
eBay
- Variation architecture
- Promoted Listings
- Pricing rules
- Returns ops
Velocity & culture
TikTok Shop
- Affiliate & LIVE
- Spark Ads
- Product sets
- Creator ops
Margin sanctuary
Owned store
- Headless / Shopify
- CRM & LTV
- Subscriptions
- Same catalog truth
What we operate
Amazon full-stack
Brand Registry, A+ / brand story, DSP, PPC, and listing hygiene. Not just “we bid on keywords”.
eBay & secondary channels
Promoted Listings, variation architecture, and margin rules so secondary channels never cannibalise the primary.
TikTok Shop
Affiliate, LIVE, Spark, and product-set discipline for a channel that punishes slow operators.
Owned storefronts
Shopify or headless commerce that inherits the same catalog and inventory truth as the marketplaces.
The operating cadence
-
01
Catalog forensics
SKU economics, Buy Box risk, content gaps, and the real contribution of each channel.
-
02
Sync the spine
Inventory, pricing, and order routing into one control layer.
-
03
Rebuild demand
PPC and content rebuilt per channel, with shared creative DNA.
-
04
Operate the week
A standing operating rhythm: stock, ads, content, and exceptions — not heroic fire drills.
£420M
GMV orchestrated across marketplaces
+340%
Peak YoY Amazon revenue lift (Northline)
99.2%
In-stock rate after 60-day reset
Put this system on your P&L.
Amazon, eBay, TikTok Shop, and custom stores — run as one inventory, one truth, one P&L.
Book a consult